Neurological  Science Reticular Activating System & Triggers

Neurological Science Reticular Activating System & Triggers

This video delves into Brain Waves and the Reticular Activating System that determines what one pays attention to or filters out. It’s important to understand this in order to create effective messaging strategies and sales triggers. We call them Hot Buttons. They are Activators – that is, they present something that is familiar, unusual or […]

5 Psychological Triggers That Get More Sales – Social Triggers

5 Psychological Triggers That Get More Sales – Social Triggers

5 Psychological Triggers that Get More Sales – SocialTriggers Over the past year, Markhat blogs have covered, in varying degrees, sales funnels, hot button, buying motivators and the many Psychological triggers that drive sales and direct bookings. This article goes a bit more in depth into some of the master key and triggers. If sign up […]

A Case of The Blues in Marketing – Colour Psychology

A Case of The Blues in Marketing – Colour Psychology

Source: The Psychology of Design: The Color Blue in Marketing & Branding Colour Psychology Psychologists have understood that colour is an important emotional trigger. Hospitals were designed with green, as it is a soothing colour for a stressful time. Colour Psychology is now a hot topic in Marketing. Researchers have now made important discoveries regarding […]

PersonaHolidays Taps HowToFascinate FascinatingTravelers Technology

PersonaHolidays Taps HowToFascinate FascinatingTravelers Technology

In the latest news by PersonaHolidays, The company has reached out to HowToFascinate.com with a new partnership that is Fascinating Travelers. Here is the latest YouTube video that demonstrates the lightening fast pace at which the PersonaHolidays App matches travelers with hotels and delivers personal recommendations based on personality. PersonaHolidays FascinatingTravelers Technology Press Release Featured […]

How Google’s Rank Brain is Changing Travel

How Google’s Rank Brain is Changing Travel

In this article on how Google’s Rank Brain is Changing Travel we dig into the the whole idea of artificial intelligence, machine learning, behavior analysis and personalization are effecting travel marketing and tourism in general. We are on a wave of technology innovation and developments that are going to make many current platforms and ways of […]