TravelWeekly Features Personality Hotel Matching App for Destination Marketing

Breaking News – Travel Weekly features new Personality Hotel Matching App as new driver for Destination Marketing Organizations. The app was first installed on the Barbados Tourism Encyclopedia a Destination Marketing Organization providing extensive information on the island with its full service travel planning and booking site Barbados.org. The new personality matching app pairs travelers […]

Hotel Marketing Trends 2017 Disrupt Travel

Hotel Marketing Trends 2017 Disrupt Travel

This  Net Affinity info-graphic gives us 17 trends that potentially will disrupt travel, as we know it, in  2017. The graph offers tips on whats happening and how it will effect hotel marketing in 2017 and beyond. Book Direct Help With the growing desire to boost direct bookings,  I expected TripTease and other hotel compare […]

Travellers Prefer Booking Direct – Triptease

Travellers Prefer Booking Direct – Triptease

Triptease is in the business of helping Hotel to get more direct booking. It offers cost compare services for hotel website that will show all rates across Online Travel Agent (OTA) channels. In its studies it has found that travellers prefer booking direct. Here is what they say: “When guests see price parity, surely they […]

Marriott Expedia War For Brand Integrity- Bloomberg

Marriott Expedia War For Brand Integrity- Bloomberg

The bidding war for Starwood Hotels & Resorts Worldwide Inc. made global headlines as Marriott International Inc. fended off China’s Anbang Insurance Group Co. to become the world’s biggest hotel operator. Now Marriott has to figure out how to use its new edge in another long-simmering battle. Source: Marriott Won the Starwood Battle, Now It’s […]

Bookings Battle Infographic

Bookings Battle Infographic

Source: https://www.tnooz.com/article/direct-hotel-booking-battle-a-potted-history-infographic/ This chart shows how bookings has evolved and the milestone of battles and strategies by hotels and intermediaries along the way. The chart dates back from 1990s with the first arrivals of the online travel agencies (OTAs). The growth of Metasearch engines is captures so to is the rise and struggle of TripAdvisor […]