bcg.perspectives – Travel Goes Mobile. The number of U.S. mobile users is expected to grow at an annual rate of 9 percent for the next several years. The number of Internet-connected mobile devices worldwide will increase by 16 percent per year, led by strong growth in developing countries, according to Ovum at IDC. By contrast […]
Travel, hospitality brands hop on board with Google Glass – Applications – Mobile Commerce Daily. Glass presents an exciting opportunity to think about how traveling should work,” said Amy Jackson, director of public relations at TripIt, San Francisco. Jackson says that tarvellers have to “carry multiple bags, pull out a boarding pass, move through line […]
See the latest Webinar video hangout on the mobile checklist. Session 2 is all about your mobile content. It deals with website navigation, drop down content, placing content and remastering it for small screen display. Most importantly it covers tools used by the experts to resaie images and optimise them for smartphone, tablets and mobile […]
The Four Ps of Mobile Travel | Travel Research – Industry Events – PhoCusWright Conference. According to this report by PhocusRight, “There are certain key qualities that mobile travel offerings should focus on, no matter where your company falls along the mobile development continuum” In this report Cathy Schetzina Walsh, senior research analyst at PhoCusWright […]
Why Mobile will Dominate Travel Planning and bookings Here is an index to selected articles on mobile travel. It covers the case for bookings moving from the desktop to tablets and smartphones as well as general mobile website design and mobile marketing strategies for hotels and tourism companies.
WTM London 2014 – Mobile Matters. The Internet Advertising Bureau found that over a third (34%) of travel brands do not have any kind of mobile presence and that just around 20% offer a seamless purchase path between device types. Less than half (48%) of the UK’s top travel brands have a mobile app. Only […]