How to Build Brand Awareness for Your Business

How to Build Brand Awareness for Your Business

Jul 30, 2014 | branding, content marketing

How to Build Brand Awareness for Your Business. With all the moves by Google and the search engines to list only authority sites in the first page search results, your brand is become in some cases more important than your keywords. In this blog, Neil shows you how to start building your brand online. As […]

Hotels Need NEW Content to Survive Google

May 6, 2014 | Marketing Strategies

The Importance of Innovative Content in Order to Survive Google. Travel brands need to think seriously about what Google is doing in Travel. Google is poised to do move in with their products like Hotel Finder and Transit Trip Planner, which has not yet been launched. With these products, Google will be targeting the travel […]

Marriott Employees May Become Content Creators – Skift

Mar 28, 2014 | content marketing

MMarriott Employees may become Content Creators – Skift. Jay Hamilton, Marriott’s head of digital marketing says “It’s very very important to not outsource your content. They don’t know our people, our culture. It’s not something you can do by having a PR firm to do it for you,” Hamilton told Skift earlier this week.” That […]