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▶ Project Re: Brief: A Film About Re-imagining Advertising – YouTube. This video says it all.. You may have seen it already as it dates back to 2012 but it is totally relevant to today. Technology is making it possible to interact with markets in a way hardly imagined. In this video the most famous […]
TripAdvisor Mobile Strategy: Forget Ads On Those Tiny Screens, Instead Optimize For Clicks And Commissions – Forbes. Its an interesting and maybe accurate prediction that the advertsing business model will not work on Mobile. To some extend we are seeing it fail even on the d4esktop as travelers just are not click on links, banners […]
The in-post Facebook ads that I talk about in our post on Anonymous in the social age, is a worrying new trend. I am going to have more to say on this but for now here is the video i just did to express my outrage. No news from Facebook yet! See it on YouTube […]
How to Write Click-Worthy Blog Headlines Without Resorting to Clickbait | Unbounce. The tabloids were one of the first places that I noticed click bait. They used outrageous headlines that got your attention. All nonsense content of course and after a while you just ignored them. But Hollywood has been doing it for ages with […]
From SeekingAlpha: Facebook May Become Bigger Than Google AdSense. This is the proposition put forward by SeekingAlpha and with good logical argument to back it up. Most impressive is the idea that Facebook now has a upper-hand in the emerging multi-device, multi-channel and multiplatform user experience, What we call the shift in how peole are […]
Digital Ad Spend Will Surpass TV By 2017 09/16/2014. TV Ad spending in the USA is expected to be $36 billion in 2014 or approx. 47% of all ad spending dominating all forms of media in terms of coverage and influence. But things are changing! Michael Roth, CEO of Interpublic Group said that research shows […]
Digital Media Was a Huge Change – But What’s Next?…
Setting up IGTV Marketing Instagram’s IGTV, used for marketing stories,…
The Story of the Barbados Historic Railway Movie Writing this…
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