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Digital Intelligence & Automation for Hospitality & Travel

Dec 10, 2013 | advertisng, automotaion, big data, Marketing Strategies

Digital Intelligence for Hospitality and Travel: The technology landscape. – The Analytic Hospitality Executive. We are already in the digital age but it is still just the beginning of the beginning, as Churchill would say not event the end of the beginning. Its a good time to start thinking about how your hotel and tourism […]

Digital Hospitality & Predictive Personalization – Is it Ethical?

Digital Hospitality & Predictive Personalization – Is it Ethical?

Nov 12, 2013 | big data, Marketing

Digital Hospitality, AKA Predictive Personalization | ClickZ. There is a fine line to be drawn between using big data to pry into people in order to serve them better. Some don’t mind but a surprising number object to the Big Brother Bid data. Image courtesy of JWT Intelligence Yet it is inevitable and its been […]

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