
Keywords as Vital Today as a Decade Ago The first…
Marketing Hotels & Tourism | Research, News & Tutorials for Hospitality & Destinations
Chapter 3 and 4 of the Book Digital explains how content marketing is one of the most power marketing strategies in marketing hotels and tourism. Content Marketing is largely about story-telling and travel is the one greatest story landscapes. The book cover all the various forms and strategies of content marketing. It reviews video content […]
Chapter 2 of the book Digital Media Marketing exposes the pitfalls of your footprint on the Internet. It explains what it is and how it can get corrupted. It also explains how to avoid the common mistakes many people make. As an added you get Bonus for reading this you get a new video that […]
How to Write for the Web 16% of people will actually read a full blog, and that has been consistent over two decades. It seems we have not learned how to write articles and blogs for Internet users. Dan Petrovic illustrates his approach to creating blogs that will increase engagement. In this article Dan also […]
How marketing has changed to snackable content snips with high visual engagement From Tourism Encyclopedia to Focused Call to Action When we built the largest and most successful destination portal for the cCaribbean island of Barbados, we called it the Barbados Tourism Encyclopedia, which was true to its intent and our aim to provide the […]
17 Key Content Marketing Metrics to Start Tracking Today. Good common sense and inspiration in the article By Jeff Bullas. He has so much knowledge and experience to share. I thought i would add some of our experience but there really is not much to add. Its a pretty complete summary. As they say “the […]
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