hospitality business Archives

Airbnb Hurt by NY Ban on Short Term Rental Ads

Jun 20, 2016 | hospitality business, New & Press, sharing economy

Source: New York votes to ban ads for whole apartments on Airbnb According to Engadget Airbnb is not at all happy with the recent ruling by New York to “make it illegal just to advertise your entire place for a short (under 30 days) rental. You’ll face a $1,000 fine the first time you’re caught, […]

Social Supplants Search For Content Discovery, Millennials Twice As Likely To Get News On Social

May 12, 2016 | hospitality business, Marketing, search marketing, SEO

Social media is supplanting search as the go-to source for discovering content, according results of a survey of active online users conducted by Publicis’ Mediavest | Spark unit and BuzzFeed. The study, which was conducted by Forrester Consulting, surveyed 1,500 18- to 55-year-olds, and found social media is replacing search as the dominant means they […]

Google Urges Hotels to do More Brand Building – Travolution.co.uk

Nov 2, 2015 | hospitality business, video marketing

Travel brands need to do more to elicit an emotional response from consumers and be more memorable, delegates at an Accord half day conference hosted by Google were told. Ruairidh Roberts, industry head at Google Search,says “Travel brands need to do more to elicit an emotional response from consumers and be more memorable” This in […]

Why Hotel Technology Companies are Hot Aquisition Targets

Jul 9, 2014 | hospitality business

Why rolling up hotel technology companies is a hot trend of the moment. Priceline’s acquisition of Buuteeq is the end of a long line of acquisitions by various companies of digital marketing firms. Looking forward, it’s about looking for ways to to use one-stop shopping to wrap their arms around independent hotels and each regional […]