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Marketing Hotels & Tourism | Research, News & Tutorials for Hospitality & Destinations

My 2021 Digital Media Reward To Friends

Jan 2, 2021 | Marketing Strategies

In the spirit on New Year 2021, I am gifting my latest book “Digital Media” – Free to all friends – This is an Amazon Kindle Free-Days promotion. From January 4 to 8. The book has assisted many users to traverse the Internet and virtual reality. Internet has amplified with COVID lockup and everybody now […]

New Book Digital Media Marketing Practical Advice For Hospitality

Feb 19, 2018 | digital marketing, Marketing, Marketing Strategies, New & Press

Ian R. Clayton, Best-selling author of HOTEL WEBSITE Strategies, has followed up with Book 2 Digital Media Marketing for Hotel & Tourism Hospitality. The book is full of simple, fascinating ways to get ranked on Google, get featured in the press and across all media and ultimately to drive visitors to your SALES Funnel and […]

Website Strategy Process Implementation

Apr 19, 2017 | Marketing Strategies, website strategy process

Amplify Your Brand With a Powerful Website Strategy Bonus examples for Book 1 in the series MarketingHotelsTourismOnline.com Website Strategy Process Implementation is one of the many complimentary reports available as a Bonus to buyers of the book WEBSITE or any of the books in the Marketing Hotels & Tourism series. To get all Bonuses, […]

AccorHotels Travellers Search Hotels by Mood

Apr 3, 2017 | artificial intellegence, Marketing Strategies, New & Press, personalization

AccorHotels Gets Personal Tnooz just reported that the startup Travelsify has been selected by AccorHotels to add mood matching to its hotel search and trip planning. It is a sign of the times, where hospitality suppliers have started to recognize that Travel is all about the experience and that the product has more to do […]

Fascinating Travelers with PersonaHolidays

Jan 20, 2017 | advertising, Marketing, Marketing Strategies, personalization

In Fascinating Travelers with PersonaHolidays we examine How to Fascinate Travelers. The article looks at how PersonaHolidays uses the Sally Hogshead’s Fascination Advantage® and learn how it applies to personality matching in hospitality and destination marketing. Your Difference is Your Strongest Asset Sally Hogshead of HowtoFascinate.com tells it like it is when she says “Don’t […]

Why hotels should fight back against online mirror marketing

Jul 6, 2016 | bookings, direct bookings, Marketing Strategies

Unfortunately many travel shoppers do not know that they are not linking to the the hotel’s own website to book from these mirror listing on Google. Not only do OTAs List higher that Brand sites they mirror in many cases the brands who do not advertise will likely be way down on the page or […]