4 Stages of User Search Behavior for Travel Products | ClickZ.
My comment made on ClickZ “Its a changing landscape – destinations sites are still players and not long ago they were top of search engines and we even had hotels listed. Now most of that space is flooded with OTAs so travel planners tend to get there fast. Review sites like Tripadvisor and established local destination and tourism authority sites still make the first page and they are an import part of the search.”
Priceline profit tops estimates as bookings rise | Reuters.
It seems that booking.com edgy and funy ads is paying of for price line.
Darren Huston, CEO of Priceline, the former chief of Booking.com, “added that advertising for Booking.com was paying off in the United States”. The company has beat expectations and growth in strong.
Online travel within travel is very strong, and within online travel, people are turning to OTAs even more,” Huston said. “It’s a combination of those things that I think have led to a pretty healthy environment for all the players in this space.”
VisualBookingsTechnology & Tourism Marketing- Transforms BookingEngine to Travel Planning Systems – YouTube.
This video is a detailed look at the on and off-site marketing and sales funnel activities for VBT. For more on the VBT planning and reservations see VBT overview.
Visual Travel Planning Software Turns any Booking Site into a Interactive Sales Machine
In this video on Visual Bookings Technology the focus is on marketing, that is, driving more traffic to the VBT site where the travel shoppers are engaged with an interactive and fun travel planning system that helps them find exactly what they are looking for and book.
This one of a kind solution, turns traditional booking sites into sales machines that close more business. The solution can be implemented on top of bookings systems used by chain hotels, tourism destination and hotel association. That means a tourism website does not have to change software or systems and instead adds the new travel planning and sales systems as graphic interface. VBT also can replace existing travel bookings system providing a turnkey solution in the cases where the portal owners wants to make a change to its systems or does not already have a booking engine. In the “all done for you” solution the Visual Travel Planning and Bookings is an integrated product using the arcRes reservations platform.
Mostly we expect that portal owners will already have the reservation component and VBT will implement the travel planning visual interface on top of any existing software.
To Get on the list to evaluate and test out this dynamic new technology – Click Here >>>
Expedia says new hotel payment plan is a bookings booster – Travel Weekly.
This should put an end to that cash grab some were planning. Hotels have been thinking well if Expedia can get paid up front then I want to too.
The fact is traveleres are shifting away from that model and choose booking portals that are commission based where they do not have to upfront. In hardly no time at all Expedia business has shifted from pay up-front to now fully 50% pay at hotel. And it is held back by the fact that not all hotels have switched yet to the new program. Further those that have are getting more bookings than every.
Clearly the consumer has spoken. We see the end of the merchant model for online retail bookings soon.
And the next big thing that wil shake the OTAs is VisualTravelBookings.com See how a small Island in the Caribbean Barbados, is leading the way with innovation in travel.
TripAdvisor’s New Metasearch Is Falling Short of Expectations – Skift.
TripAdvisor results are disappointing for the third quarter as it adjust to its new hotel-metasearch product. Still the company believes its hotel metasearch is a much better way to service users and suppliers. The company has pulled its TV ads while it re-test and reconsiders options.
Read the article for full detail.Skift.
Travelers Visit 38 Sites Before Booking a Vacation, Study Says – Skift.
Part of the problem is that the travel planning and bookings systems are amazingly bad and don’t communicate well.
Take a look at the alternative. A visual Booking and travel planning system that creates a dynamic grid of options that responds instantly to your clicks.
See Visual Bookings & Travel Planning on YouTube.
VisualTravelBookings is an innovation of The Barbados Tourism Encyclopedia. An AXSES tourism development project.