Online Travel Agents Quest for Personalisation

Online travel agents and the growing quest for personalization.

Tnooze says “Despite it being universally accepted that customers are looking for a personalized offer, very few booking engines yet ask different or more specific questions”.

Well that’s not the way to do personalization, it’s not necessary to interrogate visitors to your site. Hey guys! this is the digital age of intelligence: Get with it. been doing personalization with tracking and AI since 1990. It was as we was then called an expert system, that learned as people used it. Smart!

The New trend in booking and travel planning is Visual and the leading solution is based on personalization; it to uses user history to profile shoppers and match them to the very best options. See our post here >>>>

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