25% Thomson bookings via mobile devices – www.travelweekly.co.uk

Quarter of Thomson bookings via mobile devices – www.travelweekly.co.uk.

In recent posts we shared how Expedia’s bookings via mobile are at 20% and that PhocusRight estimates mobile will account for 20% of all online bookings by 2015. Today Thomson says mobile is 25%.  That’s an 78% increase over last year.

Tui UK and Ireland managing director Dave Burling said: “The biggest trend online has been the move towards developing sites which can work not just on desktops but on tablets and smartphones.” Clearly favoring the Responsive Web Design (RWD) as a strategy for integrated mufti-device design and marketing. See more on this on RWD Report on Slideshare – You can also access this Free Case study on RWD at the ink below:

Are you doing mobile right?

Be sure to check out our checklist  http://checklist.travel-on-the-go.com

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