Millennials in 4 years will be 60% on our Business says Marriott

Jul 21, 2014 | branding, millennials

Bill Marriott: Where hotels are going and the new Millennials. “In four years, 60% of our business will be millennials,” says Mr. Marriott, who adds with a laugh, “All of us old folks are moving on.” Mr. Marriott says the company now pulls data focus, groups, research and from social media. As an Example, it […]

Mobile Flash Perks – New Rage at Marriott

Jul 14, 2014 | mobile apps

Marriott to locate guests via mobile and offer deals. Through FlashPerks, members can redeem points or use cash for limited-time, exclusive deals. The campaign is aimed at tech-savvy Millennial traveler. Marriott Hotels started the “Travel Brilliantly” marketing campaign specifically for Millennials, those generally born in the 1980s to the early 2000s. Guests have to download […]