How news sites are boosting ‘stickiness’ with personalisation

How news sites are boosting ‘stickiness’ with personalisation

Oct 28, 2013 | Marketing

How news sites are boosting ‘stickiness’ with personalisation | Media news | Journalism.co.uk. Today we are inundated with a wealth of information in every form but particularly so in the online media. As a result, “demand for relevance in content is increasing”, digital strategist Nic Newman told Journalism.co.uk. “People feel overwhelmed so they really feel […]